No. You must pre-register for media credentials prior to the announced cut-off date.
The SHOT Show is a private trade show that admits only media who qualify for credentials. The National Shooting Sports Foundation® (NSSF®) reserves the right to deny any applicant credentials. All qualified SHOT Show media must meet the Media Proof of Eligibility requirements for their badge type.
NSSF welcomes digital media to the SHOT Show. However, digital media applicants must meet certain guidelines that demonstrate they are posting regular, quality content about shooting, hunting, the outdoors and law enforcement. NSSF will determine the qualifying frequency and quality of the posts. See Media Proof of Eligibility.
Media badges are for “working media” who are covering the show for a recognized media outlet. Individuals in public relations, marketing or advertising must register for an Attendee badge.
The SHOT Show requires individual unique email addresses for attendees, exhibiting personnel and media. This allows each SHOT Show badge holder to utilize and customize the online show planner and the show's mobile app, and receive timely SHOT Show communications. The use of unique email addresses also will help us to identify non-qualified attendees.
No one under the age of 16 admitted (including infants). This includes attendees, exhibitors and media.
All media who have been approved for credentials will receive their badge in the mail, except those residing outside the United States. International media, and anyone else who did not receive their badge in advance of the show, can pick up their credentials at the Media Badge Pickup Desk outside the SHOT Show Press Room, Murano Ballroom, Level 3 of the Venetian Hotel, starting at noon on Sunday, January 15.
A photo ID is required to pick up your media badge. You are not allowed to pick up credentials for colleagues.
Industry Day at the Range takes place the day before SHOT Show begins, on Monday, January 16, and is open ONLY to media who have been invited by companies exhibiting at Media Day. Learn more about Media Day at www.shotshowrangeday.com.
Yes. Please see the SHOT Show Media and Press Room Policies and Guidelines. Key points are to be courteous and safe at Media Day at the Range as well as on the show floor, to ask permission first before photographing or taking video of products or individuals, and to respect the wishes of those exhibitors who may not want to engage with you for whatever reason. Failure to follow these guidelines and those listed in the Media Guidelines document could result in revocation of your media credentials, and may jeopardize admission into future SHOT Shows.
The SHOT Show runs four days from Tuesday, January 17, through Friday, January 20 at the Sands Expo & Convention Center, adjacent to the Venetian Resort-Hotel-Casino.
Monday, January 16, Noon – 5:00 p.m.
Tuesday, January 17, 7:30 a.m. – 6:00 p.m.
Wednesday, January 18, 7:30 a.m. – 6:30 p.m.
Thursday, January 19, 7:30 a.m. – 6:30 p.m.
Friday, January 20, 7:30 a.m. – 3:00 p.m.
The SHOT Show floor hours are 8:30 a.m. – 5:30 p.m. on January 17-19 and 8:30 a.m. – 4:00 p.m. on the final day, January 20. Some law enforcement booths will open at 8 a.m.
The SHOT Show and the National Shooting Sports Foundation, the show’s owner, provide a full-service press room with free wi-fi, coat storage, a working press area, complimentary beverages, press materials, a press conference room and more. For a complete list of press room services, see the document that will accompany your media badge or click here.
For a list of press conference, see the Online Newsroom. The press conference schedule will also be available in the show press room.
Official SHOT Show floor maps and a comprehensive directory of exhibitors will be available in the press room.
See the SHOT Mobile site.
These rooms, located near the press room, can be reserved by media on a first-come, first-served basis to conduct interviews in a private, quiet setting. Please see NSSF staff in the press room if you'd like to reserve a room.
Many food and beverage outlets are available in the convention center and adjoining hotels. NSSF Media Members may use the NSSF Members Lounge at any time during show hours. Lunch is available there for a fee. The press room provides complimentary beverages such as coffee, tea and water throughout the day.
NSSF offers membership for members of the press for $25. NSSF issues an ID card with the word “Press” on it that comes in handy at the SHOT Show. With the card, media members can access the NSSF Members Lounge and Business Center at the show. In addition to other benefits, media members are contributing to NSSF's mission to promote, protect and preserve hunting and the shooting sports.
The National Shooting Sports Foundation, the show's owner, staffs the press room.
Media Registration Information
For media registration information, email firstname.lastname@example.org, or phone 1-855-355-7468 or 203-270-2370
Press Room Information
Bill Brassard Jr.
SHOT Show Housing Desk
Venetian Room Murano 3201
Press Room Fax
Located in Press Room